CFOs of the highest calibre

Most of our CFOs have more than 20 years of experience with niche finance expertise and in-depth industry knowledge. Having served a wide range of clients from Multi-National Corporations to fast-rising startups over the course of their stellar careers, our CFO team is well-equipped to meet your unique business needs.

CFOs of the highest calibre with years of experience with niche finance expertise and in-depth industry knowledge

Your Dedicated Growth Partner

Our CFOs deliver quality advisory and management services supported by our team of finance analysis experts, accounting professionals, and software developers. We leverage technology and our extensive network of finance talents to scale your company’s finance function, improve operational efficiency, and grow with you.

Julia

Julia Kwok

Expertise: International Expansion, Building Finance Function, Outlet Expansion

Industry: F&B, Education

Julia began her career as an auditor in PWC and has accumulated over 25 years of financial and management experience. She held various senior positions including President of SEA for Putien Restaurant, Independent Director and CFO for Pavillon (Thai Village Holdings), COO for Singapore Raffles Music College. Julia has developed a robust network in the food & beverages industry (F&B) and has a keen understanding of F&B operations.

Other than being a member of Certified Practising Accountant (CPA) Australia, Julia is also a certified Practising Management Consultant – Bilingual in English and Chinese, and graduated with a Bachelor of Economics (Major in Accounting) degree.

Ho Chii Wen CFO

Ho Chii Wen

Expertise: Exit Planning, Accounting System Implementation

Industry: Engineering, Manufacturing, Telecommunications, Professional Services

Chii Wen has served in global finance leadership roles, in mainly US MNCs, over the last 20 years. He set up the finance function in China and was an Audit Manager in the US & Europe. More recently, he served in management positions for a few SMEs in the region. His areas of interest are in corporate strategy setting, change & process management.

A member of the Institute of Singapore Chartered Accountants, Chii Wen is a graduate from NTU and is also a Sloan Fellow (MSc in Management) from London Business School.

Angelina

Angelina Chua

Expertise: Building Finance Function, Internal Controls

Industry: Healthcare, Education

Angelina has more than 20 years of experience in public accounting, internal auditing,
financial accounting and accountancy education in both private and public sectors. She has taught in various tertiary institutions in Accounting, Business and Hospitality programs, won several awards in teaching and learning initiatives, and was involved in the management team at various levels.

To maintain relevance between academia and industry, Angelina has and is involved in
consulting projects in the education, technology and healthcare sectors.

Angelina is currently an Associate Lecturer at the Singapore Institute of Management.

Cindy

Cindy Ong

Expertise: Financial Planning & Analysis, Management Accounting and Reporting, Business Process Improvements.

Industry: Media, Tech Startup

Cindy has over 10 years of financial planning and strategy experience in a range of industries. She has provided valuable insights and analysis to Caltex, Disney, Incisive Media, Ascential, Dunnhumby, among others. Through her career, Cindy has demonstrated excellent analytical skills and management capabilities, including serving as FP&A Manager at Luxasia and Hooq. She also has a deep understanding of online media, e-commerce, and other tech industries.

Cindy graduated from Macquarie University with a Bachelor of Business Administration degree and is a member of CPA Australia with strong accounting knowledge and technical skills.

Sam

Sam Lee

Expertise: Fundraising, Exit Planning, Valuation, Digital Transformation

Industry: Software-as-a-Service, Advertising Tech, Logistics, Travel

Sam was the pioneer batch of M&A professionals at KPMG to be sent to Myanmar. Thereafter, he took up an Investment Manager role with Maersk Group to explore infrastructure opportunities in Asia. Con-currently, he held the appointment of Deputy Lead in the Communities of Practice – Digitalisation at Institute of Management Consultant Singapore.

Sam has acted as interim CFO for various tech companies during their fundraising phases. He has built financial models for more than 70 companies. He has worked closely with some of the most successful startups in Singapore, providing advisory, management, and valuation services to PolicyPal, Moovaz, Geniebook, USEN, Rainmaker Labs, Gobbler, among others.

Sam is also a certified Registered Management Consultant and graduated SMU with his Bachelor of Business Management degree.

Join Us

Join Us

Our CFOs are focused on providing excellent financial management and advisory services to quality SMEs and startups. If you are passionate about building better businesses for the future, join our team and begin shaping the SME and startup community in Singapore.