Digital Transformation is a process of restructuring your business model to adopt digital solutions which increases operational efficiency, maximises profits, improves customer engagement, and accelerates growth. Digital Transformation is more than digitalisation; it involves creating a vision of your company’s future and developing technologies to exact the change you envision. Digital Transformation is not simply a one-off project, but is an ongoing process of strategising, implementing, and market testing as you reinvent your business to stay ahead of the competition and increase operating efficiency.
Digitalisation is the adoption of digital solutions to impact your company’s sales and operations. Digital Transformation is more than that, it is the process of restructuring your business to maximise the benefits of digitalisation. For example, a business might digitalise sales by operating an online store front. However, the business transforms when it applies data analytics, process automation, and other complimentary tools to change how it operates. Developing the tech infrastructure to support this transformation is key in successfully reinventing your business for the digital age.
With the fast advancement of AI and big data, new ways to engage a larger audience have been developed. It is critical that your business leverages these disruptive technologies and gain a competitive edge over late adopters. Working with our partners from a wide range of industries, we are updated with the latest advancements in deep tech. From AI chatbots to customer relationship management using cloud technology, we identify the best innovations you can incorporate to future-proof your business and accelerate growth.
There are 4 broad categories of digital business models. These models are not mutually exclusive, and many companies operate using a combination of models. We work closely with tech start-ups, providing outsourced financial analysis and services for them. We have a deep understanding of the economic drivers that allow each business to succeed using their chosen business model and we will help you develop the business model that boosts your company’s growth and profitability.
Online sales front. E-commerce companies outcompete traditional retail through targeted sales, scalability, and reduced overhead costs.
Examples: Amazon, Alibaba, Lazada, Shoppee, Asos
Serves as a matching platform between two distinct user groups (typically a buyer and seller). Two-sided marketplaces need to maintain a sizeable base of high-quality users to continue to attract new users to the platform.
Examples: Ebay, Grab, Uber, PayPal, Carousell
Licensing your software for recurring revenue. SaaS companies thrive through customer engagement and reducing subscriber churn rate. Many operate off a “Freemium” model that offers basic features for free with full access only granted to premium users.
Examples: Microsoft 365, Dropbox, Netflix, Zoom, Wix
Providing information, news, and entertainment online. Online Media companies are not constrained by physical boundaries and can capture a worldwide audience by producing compelling and relevant content.
Examples: Netflix, TodayOnline, YouTube, Disney+, Wikipedia
Kickstart your Digital Transformation
Engage us in a free 1-hour consultation session with our Virtual CFOs to better understand our digital transformation approach and management framework that ensure your company executes effective and scalable change to your operations.
Enhance the impact of the digital solutions you adopt by leveraging our team of financial experts and experienced software developers. We help you develop digital strategies enhanced by comprehensive market analysis to create innovation that supports rapid growth. Additionally, our Virtual CFOs act as project managers that guide your company through every step of the digital transformation process, ensuring a smooth business transition while limiting the cost of the digital transformation.
Map out the different stakeholders in your business model to discover potential collaborations that enrich your company. Conduct a value chain analysis to determine your unique selling point and your value proposition in comparison to your competitors.
Develop data collection channels and analyse user trends, behaviours, and demographic. Improve customer engagement levels and increase targeted sales effectiveness through loyalty programs and marketing campaigns informed by data.
Determine your acquisition objectives. Set up effective sales channels that comprises lead generation, nurturing of leads, lead qualification, appointment setting, and sales conversion.
Break down business challenges and brainstorm solutions leveraging new technology. Identify boundaries and resource limitations to develop predictive models for each solution.
Be on guard against disruptive technologies and adopt breakthrough innovations to stay ahead of the competition. Consistently enhance business operations using digital solutions to maximise productivity and growth.
Innovation is a necessary process to remain competitive amidst rapid technological advancement. Conducting market tests and developing minimum viable products is essential to decrease the cost of innovation by identifying product issues before scaling to production.
Begin Your Transformation Now
Why do so many businesses fail to pivot their operations in the face of disruptive technology? Many businesses fail to anticipate potential threats before it’s too late. Discover new value propositions and begin your digital transformation with us. Arrange a free 1-hour strategic planning session with our experts today.